Royal Challenge Premium Indian Blended Whisky 1L

First crafted in 1886, Royal Challenge was born from a master blender’s determination to break convention. His vision was to create an award winning, internationally styled Indian whisky matured in charred American oak casks. The result is the all new Royal Challenge, smoother, richer and bolder than before. Expertly blended using a harmonious fusion of Scotch, Indian malts and grain spirits, it delivers a truly regal whisky experience. From its refined blend and striking packaging to the bold consumer it represents, Royal Challenge celebrates those who dare to challenge the status quo. This progressive and passionate spirit continues to define the brand today, as it consistently raises the bar.

For nearly three decades, Royal Challenge has remained one of India’s largest selling premium whisky brands. Its depth and remarkable smoothness come from a carefully crafted blend of Scotch and premium Indian grains, matured in American charred oak casks. During maturation, the whisky develops its distinctive colour and character, drawing rich flavour from the caramelised sugars within the charred wood.

Recently, Royal Challenge has unveiled a refreshed identity, modernising its iconic lion and roundel emblem. The bold new black and red packaging signals aspiration and confidence, delivering a look that is more distinctive, premium, masculine and powerful, perfectly reflecting the spirit within.